This project required blood sweat and a few tears but every second was well worth it. In the middle of the swamps of Georgia is 15-time AMA Motocross Champ Ricky Charmichael's G.O.A.T. farm. A land filled with moto heads, gasoline, horsepower, flies, and a whole lot of brap brap from the engines across the camp
We were tasked with creating a giveaway video that his company was giving; an unforgettable weekend with Ricky Carmichael at his training facilities and home. Luckily, in order to create converting and effective content you really need to experience what is being sold. That's exactly what we got to do on this trip, racers start your engine because we're getting down and dirty on this one!
01 Goat Farm Giveaway
Join us in creating this epic giveaway video for Slick Products. We created this piece to feature Ricky Charmichael giving away an unforgettable day spent at the goat farm, where you'll get an exclusive tour and witness your favorite riders in action. Afterward, hang out at Ricky's house, hear some racing stories, and enjoy a barbecue by the swimming pool. Plus, the lucky winner will receive a signed jersey and the Ricky Carmichael wash kit.
See what a week in Georgia with the actual G.O.A.T. looks.
02 Social Short Form
With all great long-form videos come the accompanying social short form piece. The dance of orchestrating everything into the content you'll be watching on your phone is the symphony seen here.
03 The Classic Vertical edit
Like most content on the internet things are viewed on a phone. And that means cropping your beautiful horizontal cinematic masterpiece into something as impactful in less real estate.
PHOTOS
In the world of creative projects, collaboration is key. I'm incredibly grateful to have worked with an exceptional team whose dedication and expertise brought this vision to life.
Building strong relationships isn't just important; it's essential for turning dreams into reality. Here's to the power of teamwork and the magic it brings to every little one of us' world.
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Check out some behind-the-scenes moments, photos, memories, and all around stoke from the weekend:
